VTPC Marketing Development Assistance
Introduction – The State Government has formulated various schemes to encourage SC/ST, women entrepreneurs, MSME and Artisans to take up economic activities like trading, marketing etc., to improve their economic conditions. Special efforts have been made to extend marketing support & financial assistance to SC/ST entrepreneurs to participate and showcase their products in Trade Fairs/Exhibitions and to market the products directly to the consumers held in the State / outside the State sponsored by Govt. of India / Govt. of Karnataka / Govt. of Karnataka undertaking organization / other States by way of providing them with concessional stall rent besides TA /DA for participation in the event.
Scheme Details – The State Government vide its Government Order No. CI 142 SSI 2011, Bangalore, dated 20.01.2012 has accorded approval for the scheme to extend financial assistance to women, SC/ ST entrepreneurs/ Artisans of Karnataka to participate in various exhibitions held in the State / Outside the state. The guidelines and eligibility under the scheme are as below:
a) Eligibility – All artisans, women, and SC/ST entrepreneurs of registered Micro and Small Scale units are eligible.
The scheme will cover National /State Level exhibitions /Fairs organized by Govt. of India, Govt. of Karnataka and other States.
b) Financial Assistance – The financial assistance to the participants is as follows:
Full stall rentals not exceeding Rs. 10,000/- for their participation in exhibitions outside the State.
Full stall rentals not exceeding Rs. 5,000/- for their participation in exhibitions within the State.
TA for two persons per stall at 2nd class Railway fare or Common bus fare to the place of exhibition and back.
DA for two persons per stall @ Rs. 150/ -per person per day outside the State.
DA for two persons per stall @ Rs. 100/ -per person per day within the State.
Exhibition period is limited to 15 days and DA will be calculated for one day prior, and one day after all the exhibitions days.
c) Nodal Agency – VTPC is the Nodal agency for implementation of the scheme and the funds required for the scheme would be made available under Infrastructure Support and Trade Promotion – Plan Schemes.
d) Selection Committee – The Assistant Director of the Office of the Development Commissioner (Handicrafts) Mangalore/Dharwad/ Mysore will select the artisans for their participation in Dilli Haat and Urban Haat. An officer from the DIC/VTPC will be a Member.
Artisans participating in Exhibitions organized by Departments, Boards and Corporations of Government of Karnataka (Industries & Commerce Dept., Textile Dept., K.S.H.D.C., K.H.D.C., K.W.D.C., K.V.I.B., K.V.I.C, Minorities/SC/ST, Development Corporation etc.) will be selected from the respective departments.
The Managing Director, VTPC, depending on the availability of funds will decide the number of beneficiaries participating in the exhibitions.
e) Other Conditions – Applicant should apply to VTPC after participation in the exhibition in the prescribed format for proper selection. Applications received after 3 months will not be considered.
Stall rent / TA/ DA will be reimbursed to the artisans after the due verification of applications by VTPC as per the Government Order. Incomplete and non-eligible applications will be rejected.
No TA/DA will be given if the exhibition is in the place where the participant resides.
Applicants are eligible for two events in a year (one within the State and one outside the State).
Those who have already availed assistance during the year from other Govt. sponsored scheme/(s) are not eligible for assistance under the scheme.
Applicants should submit a copy of the ID card issued by KSHDC, the Development Commissioner [Handicrafts] or MSME Registration Certificate issued by DIC.
Only products manufactured by the artisans /MSME units are to be displayed and marketed in the exhibition.
Caste Certificate issued by the competent authority to be produced by SC /ST Units.
- Karnataka Govt Exhibition Participation Assistance for Manufacturing Sector
- Karnataka Government Order for Marketing Assistance
– Mahamasthakabhisheka Exhibition Committee
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